AkzoNobel has initiated the "Paint the Future" startup challenge. The challenge connects bright minds and promising solutions from across the globe with AkzoNobel’s expertise, global scale and resources. Innovators, challenge teams, institutions and industry experts will work together to enhance the submitted ideas and forming a truly collaborative ecosystem. Under the leadership of Klaas Kruithof, the company's Chief Technology Officer, Paint the Future offers winners the opportunity to accelerate the commercialization of their solution. Launched in partnership with KPMG, the challenge covers smart applications, enhanced functionality, closed-loop management, life sciences optimization and more accurate forecasting. The deadline for new submissions is March 1, 2019. Further information and registration at letspaintthefuture.com.